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:00 - Intro

2:18 - Marketing Minute: The Cocaine of Advertising?

4:30 - Judy Helfand of Webconsuls on Social Media

12:21 - Peggy Johnson, Executive Director, The Loft Cinema on Bringing Great Film Programming to Tucson

22:59 - Marketing in the News: A Pink Ribbon Does Not Always Mean Your Money Is Going to Breast Cancer Research

24:40 - John David Krygelski of Starysis Publishing on The State of the Publishing Business

33:23 - Marketing Minute: Dealing with Reporters

35:33 - Baddy of the Week: The Geico Pig? What?