October 9th, 2010 Show


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:00 - Intro

2:23 - Marketing in the News: Marketing Executive Charged in Federal Court

4:15 - Dana Horner, General Sales Manager, KUAT/KUAZ on Public Broadcasting and Underwriting

12:47 - Marketing Minute: What Were They Thinking? Don't Presume.

14:40 - Enrigue Aldana, Real Estate Sales Manager, Tucson Newspapers, on SEO Issues

23:04 - Marketing Minute: Marketing Strategy and the Future Involving Adults and "Little Adults"

25:00 - Anna Mae Wiersma-Klassa, That List Lady, on Mailing List Marketing

33:24 - Marketing in the News: FTC and New Rules on What Can Be Called "Green"

35:15 - Baddy of the Week: Small Black and Green ad by Edward Jones - Who Is the Audience?