April 17th, 2010 Show


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:00 - Introduction to the Show

:27 - Interview with Bob Shelton, Founder, Old Tucson on Marketing and the Film Industry

10:35 - Interview with Mike Schmidt of Anchor Wave on the Web Sites, the Internet and Social Media Marketing

21:35 - This Week in Local Marketing: Westin La Paloma

22:36 - Interview with Doug Burke of Tucson Newspapers on Effective Print Media Marketing

32:25 - "Baddy" of the Week: Print Ad for Pima County Fair

36:24 - Is There Such as a Thing as Bad Publicity?

37:23 - How to Use the Fact that People Avoid Saying "No" in Marketing

39:10 - This Week in National Marketing: Kitty Kelley and Her PR Efforts

40:10 - Two Thought Provoking Marketing Quotes/Sign Off